{"id":565,"date":"2016-07-21T00:00:00","date_gmt":"2016-07-20T22:00:00","guid":{"rendered":"https:\/\/www.calliesundschewe.de\/branding-for-university-hospital-heidelberg\/"},"modified":"2016-10-25T00:00:00","modified_gmt":"2016-10-24T22:00:00","slug":"branding-for-university-hospital-heidelberg","status":"publish","type":"post","link":"https:\/\/www.calliesundschewe.de\/en\/blog\/branding-for-university-hospital-heidelberg\/","title":{"rendered":"Branding for University Hospital Heidelberg"},"content":{"rendered":"<div id=\"attachment_3261\" class=\"wp-caption alignright\" style=\"width: 262px;\">\n<p><img decoding=\"async\" class=\"wp-image-3261\" src=\"https:\/\/www.calliesundschewe.de\/wp-content\/uploads\/2016\/07\/neuenheimer_feld__2-300x202.jpg\" alt=\"uniklinik heidelberg baustelle 2015\" width=\"262\" height=\"176\" \/><\/p>\n<p class=\"wp-caption-text\">University Hospital Heidelberg in the city\u2019s Neuenheimer Feld district is one of the largest of its kind in Germany. Image: University Hospital Heidelberg<\/p>\n<\/div>\n<p><span style=\"font-weight: 400;\">A new assignment for German marketing agency Callies &amp; Schewe: improving University Hospital Heidelberg\u2019s branding. The first step is to modernise the brand, redesign the logo, and improve employer brandin<\/span><span style=\"font-weight: 400;\">g.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The overall aim is to accentuate the institution\u2019s prominent position. \u201cThe agency\u2019s approach to consulting and its digital know-how impressed us,\u201d says Doris R\u00fcbsam-Brodkorb, head\u00a0of corporate communication at the university hospital. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Throughout the project, Callies &amp; Schewe will collaborate closely with the internal team. \u201cWe\u2019re honoured to help bring such a strong brand and one of Germany\u2019s most important medical centres into the digital age,\u201d enthuses Marcus Birkmeir, head of brand consulting at Callies &amp; Schewe.<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>University Hospital Heidelberg in the city\u2019s Neuenheimer Feld district is one of the largest of its kind in Germany. Image: University Hospital\u2026<\/p>\n","protected":false},"author":1,"featured_media":203,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[],"class_list":["post-565","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-our-agency"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.8 - aioseo.com -->\n\t<meta name=\"description\" content=\"University Hospital Heidelberg in the city\u2019s Neuenheimer Feld district is one of the largest of its kind in Germany. Image: University Hospital Heidelberg A new assignment for German marketing agency Callies &amp; Schewe: improving University Hospital Heidelberg\u2019s branding. The first step is to modernise the brand, redesign the logo, and improve employer branding. The overall\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Redaktion\"\/>\n\t<meta name=\"google-site-verification\" content=\"K1ihjOvtEjiou4egkQtHgMHesi0cKRZIo1Om2IJm1Z4\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.calliesundschewe.de\/en\/blog\/branding-for-university-hospital-heidelberg\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.8\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Callies &amp; Schewe - We Communicate Tomorrow\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Branding for University Hospital Heidelberg - Callies &amp; Schewe\" \/>\n\t\t<meta property=\"og:description\" content=\"University Hospital Heidelberg in the city\u2019s Neuenheimer Feld district is one of the largest of its kind in Germany. Image: University Hospital Heidelberg A new assignment for German marketing agency Callies &amp; Schewe: improving University Hospital Heidelberg\u2019s branding. The first step is to modernise the brand, redesign the logo, and improve employer branding. The overall\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.calliesundschewe.de\/en\/blog\/branding-for-university-hospital-heidelberg\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/www.calliesundschewe.de\/wp-content\/uploads\/2022\/02\/medizin_2b-2.jpg\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/www.calliesundschewe.de\/wp-content\/uploads\/2022\/02\/medizin_2b-2.jpg\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2016-07-20T22:00:00+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2016-10-24T22:00:00+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/calliesundschewe\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Branding for University Hospital Heidelberg - Callies &amp; Schewe\" \/>\n\t\t<meta name=\"twitter:description\" content=\"University Hospital Heidelberg in the city\u2019s Neuenheimer Feld district is one of the largest of its kind in Germany. Image: University Hospital Heidelberg A new assignment for German marketing agency Callies &amp; Schewe: improving University Hospital Heidelberg\u2019s branding. The first step is to modernise the brand, redesign the logo, and improve employer branding. The overall\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/www.calliesundschewe.de\/wp-content\/uploads\/2022\/02\/medizin_2b-2.jpg\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/branding-for-university-hospital-heidelberg\\\/#blogposting\",\"name\":\"Branding for University Hospital Heidelberg - Callies & Schewe\",\"headline\":\"Branding for University Hospital Heidelberg\",\"author\":{\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/author\\\/tc_admin\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.calliesundschewe.de\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/medizin_2b-2.jpg\",\"width\":1500,\"height\":1000},\"datePublished\":\"2016-07-21T00:00:00+02:00\",\"dateModified\":\"2016-10-25T00:00:00+02:00\",\"inLanguage\":\"en-US\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/branding-for-university-hospital-heidelberg\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/branding-for-university-hospital-heidelberg\\\/#webpage\"},\"articleSection\":\"Our agency\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/branding-for-university-hospital-heidelberg\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/category\\\/our-agency\\\/#listItem\",\"name\":\"Our agency\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/category\\\/our-agency\\\/#listItem\",\"position\":2,\"name\":\"Our agency\",\"item\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/category\\\/our-agency\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/branding-for-university-hospital-heidelberg\\\/#listItem\",\"name\":\"Branding for University Hospital Heidelberg\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/branding-for-university-hospital-heidelberg\\\/#listItem\",\"position\":3,\"name\":\"Branding for University Hospital Heidelberg\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/category\\\/our-agency\\\/#listItem\",\"name\":\"Our agency\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/#organization\",\"name\":\"Callies & Schewe GmbH\",\"description\":\"We Communicate Tomorrow\",\"url\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/\",\"telephone\":\"+4962140547960\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"\\\/wp-content\\\/uploads\\\/2022\\\/03\\\/CS-Logo-RGB.png\",\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/branding-for-university-hospital-heidelberg\\\/#organizationLogo\"},\"image\":{\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/branding-for-university-hospital-heidelberg\\\/#organizationLogo\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/calliesundschewe\",\"https:\\\/\\\/www.youtube.com\\\/user\\\/cundsfilm\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/author\\\/tc_admin\\\/#author\",\"url\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/author\\\/tc_admin\\\/\",\"name\":\"Redaktion\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/branding-for-university-hospital-heidelberg\\\/#webpage\",\"url\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/branding-for-university-hospital-heidelberg\\\/\",\"name\":\"Branding for University Hospital Heidelberg - Callies & Schewe\",\"description\":\"University Hospital Heidelberg in the city\\u2019s Neuenheimer Feld district is one of the largest of its kind in Germany. Image: University Hospital Heidelberg A new assignment for German marketing agency Callies & Schewe: improving University Hospital Heidelberg\\u2019s branding. The first step is to modernise the brand, redesign the logo, and improve employer branding. The overall\",\"inLanguage\":\"en-US\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/branding-for-university-hospital-heidelberg\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/author\\\/tc_admin\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/author\\\/tc_admin\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.calliesundschewe.de\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/medizin_2b-2.jpg\",\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/branding-for-university-hospital-heidelberg\\\/#mainImage\",\"width\":1500,\"height\":1000},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/blog\\\/branding-for-university-hospital-heidelberg\\\/#mainImage\"},\"datePublished\":\"2016-07-21T00:00:00+02:00\",\"dateModified\":\"2016-10-25T00:00:00+02:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/\",\"name\":\"Callies & Schewe\",\"description\":\"We Communicate Tomorrow\",\"inLanguage\":\"en-US\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.calliesundschewe.de\\\/en\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>Branding for University Hospital Heidelberg - Callies &amp; Schewe<\/title>\n\n","aioseo_head_json":{"title":"Branding for University Hospital Heidelberg - Callies & Schewe","description":"University Hospital Heidelberg in the city\u2019s Neuenheimer Feld district is one of the largest of its kind in Germany. Image: University Hospital Heidelberg A new assignment for German marketing agency Callies & Schewe: improving University Hospital Heidelberg\u2019s branding. The first step is to modernise the brand, redesign the logo, and improve employer branding. The overall","canonical_url":"https:\/\/www.calliesundschewe.de\/en\/blog\/branding-for-university-hospital-heidelberg\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"google-site-verification":"K1ihjOvtEjiou4egkQtHgMHesi0cKRZIo1Om2IJm1Z4","miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/www.calliesundschewe.de\/en\/blog\/branding-for-university-hospital-heidelberg\/#blogposting","name":"Branding for University Hospital Heidelberg - Callies & Schewe","headline":"Branding for University Hospital Heidelberg","author":{"@id":"https:\/\/www.calliesundschewe.de\/en\/blog\/author\/tc_admin\/#author"},"publisher":{"@id":"https:\/\/www.calliesundschewe.de\/en\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/www.calliesundschewe.de\/wp-content\/uploads\/2022\/02\/medizin_2b-2.jpg","width":1500,"height":1000},"datePublished":"2016-07-21T00:00:00+02:00","dateModified":"2016-10-25T00:00:00+02:00","inLanguage":"en-US","mainEntityOfPage":{"@id":"https:\/\/www.calliesundschewe.de\/en\/blog\/branding-for-university-hospital-heidelberg\/#webpage"},"isPartOf":{"@id":"https:\/\/www.calliesundschewe.de\/en\/blog\/branding-for-university-hospital-heidelberg\/#webpage"},"articleSection":"Our agency"},{"@type":"BreadcrumbList","@id":"https:\/\/www.calliesundschewe.de\/en\/blog\/branding-for-university-hospital-heidelberg\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/www.calliesundschewe.de\/en\/#listItem","position":1,"name":"Home","item":"https:\/\/www.calliesundschewe.de\/en\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.calliesundschewe.de\/en\/blog\/category\/our-agency\/#listItem","name":"Our agency"}},{"@type":"ListItem","@id":"https:\/\/www.calliesundschewe.de\/en\/blog\/category\/our-agency\/#listItem","position":2,"name":"Our agency","item":"https:\/\/www.calliesundschewe.de\/en\/blog\/category\/our-agency\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.calliesundschewe.de\/en\/blog\/branding-for-university-hospital-heidelberg\/#listItem","name":"Branding for University Hospital Heidelberg"},"previousItem":{"@type":"ListItem","@id":"https:\/\/www.calliesundschewe.de\/en\/#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/www.calliesundschewe.de\/en\/blog\/branding-for-university-hospital-heidelberg\/#listItem","position":3,"name":"Branding for University Hospital Heidelberg","previousItem":{"@type":"ListItem","@id":"https:\/\/www.calliesundschewe.de\/en\/blog\/category\/our-agency\/#listItem","name":"Our agency"}}]},{"@type":"Organization","@id":"https:\/\/www.calliesundschewe.de\/en\/#organization","name":"Callies & Schewe GmbH","description":"We Communicate Tomorrow","url":"https:\/\/www.calliesundschewe.de\/en\/","telephone":"+4962140547960","logo":{"@type":"ImageObject","url":"\/wp-content\/uploads\/2022\/03\/CS-Logo-RGB.png","@id":"https:\/\/www.calliesundschewe.de\/en\/blog\/branding-for-university-hospital-heidelberg\/#organizationLogo"},"image":{"@id":"https:\/\/www.calliesundschewe.de\/en\/blog\/branding-for-university-hospital-heidelberg\/#organizationLogo"},"sameAs":["https:\/\/www.facebook.com\/calliesundschewe","https:\/\/www.youtube.com\/user\/cundsfilm"]},{"@type":"Person","@id":"https:\/\/www.calliesundschewe.de\/en\/blog\/author\/tc_admin\/#author","url":"https:\/\/www.calliesundschewe.de\/en\/blog\/author\/tc_admin\/","name":"Redaktion"},{"@type":"WebPage","@id":"https:\/\/www.calliesundschewe.de\/en\/blog\/branding-for-university-hospital-heidelberg\/#webpage","url":"https:\/\/www.calliesundschewe.de\/en\/blog\/branding-for-university-hospital-heidelberg\/","name":"Branding for University Hospital Heidelberg - Callies & Schewe","description":"University Hospital Heidelberg in the city\u2019s Neuenheimer Feld district is one of the largest of its kind in Germany. Image: University Hospital Heidelberg A new assignment for German marketing agency Callies & Schewe: improving University Hospital Heidelberg\u2019s branding. The first step is to modernise the brand, redesign the logo, and improve employer branding. The overall","inLanguage":"en-US","isPartOf":{"@id":"https:\/\/www.calliesundschewe.de\/en\/#website"},"breadcrumb":{"@id":"https:\/\/www.calliesundschewe.de\/en\/blog\/branding-for-university-hospital-heidelberg\/#breadcrumblist"},"author":{"@id":"https:\/\/www.calliesundschewe.de\/en\/blog\/author\/tc_admin\/#author"},"creator":{"@id":"https:\/\/www.calliesundschewe.de\/en\/blog\/author\/tc_admin\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/www.calliesundschewe.de\/wp-content\/uploads\/2022\/02\/medizin_2b-2.jpg","@id":"https:\/\/www.calliesundschewe.de\/en\/blog\/branding-for-university-hospital-heidelberg\/#mainImage","width":1500,"height":1000},"primaryImageOfPage":{"@id":"https:\/\/www.calliesundschewe.de\/en\/blog\/branding-for-university-hospital-heidelberg\/#mainImage"},"datePublished":"2016-07-21T00:00:00+02:00","dateModified":"2016-10-25T00:00:00+02:00"},{"@type":"WebSite","@id":"https:\/\/www.calliesundschewe.de\/en\/#website","url":"https:\/\/www.calliesundschewe.de\/en\/","name":"Callies & Schewe","description":"We Communicate Tomorrow","inLanguage":"en-US","publisher":{"@id":"https:\/\/www.calliesundschewe.de\/en\/#organization"}}]},"og:locale":"en_US","og:site_name":"Callies &amp; Schewe - We Communicate Tomorrow","og:type":"article","og:title":"Branding for University Hospital Heidelberg - Callies &amp; Schewe","og:description":"University Hospital Heidelberg in the city\u2019s Neuenheimer Feld district is one of the largest of its kind in Germany. Image: University Hospital Heidelberg A new assignment for German marketing agency Callies &amp; Schewe: improving University Hospital Heidelberg\u2019s branding. The first step is to modernise the brand, redesign the logo, and improve employer branding. The overall","og:url":"https:\/\/www.calliesundschewe.de\/en\/blog\/branding-for-university-hospital-heidelberg\/","og:image":"https:\/\/www.calliesundschewe.de\/wp-content\/uploads\/2022\/02\/medizin_2b-2.jpg","og:image:secure_url":"https:\/\/www.calliesundschewe.de\/wp-content\/uploads\/2022\/02\/medizin_2b-2.jpg","og:image:width":1500,"og:image:height":1000,"article:published_time":"2016-07-20T22:00:00+00:00","article:modified_time":"2016-10-24T22:00:00+00:00","article:publisher":"https:\/\/www.facebook.com\/calliesundschewe","twitter:card":"summary","twitter:title":"Branding for University Hospital Heidelberg - Callies &amp; Schewe","twitter:description":"University Hospital Heidelberg in the city\u2019s Neuenheimer Feld district is one of the largest of its kind in Germany. Image: University Hospital Heidelberg A new assignment for German marketing agency Callies &amp; Schewe: improving University Hospital Heidelberg\u2019s branding. The first step is to modernise the brand, redesign the logo, and improve employer branding. The overall","twitter:image":"https:\/\/www.calliesundschewe.de\/wp-content\/uploads\/2022\/02\/medizin_2b-2.jpg"},"aioseo_meta_data":{"post_id":"565","title":null,"description":null,"keywords":null,"keyphrases":null,"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":null,"og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":null,"robots_max_videopreview":null,"robots_max_imagepreview":"large","priority":null,"frequency":null,"local_seo":null,"seo_analyzer_scan_date":"2025-09-12 13:28:06","breadcrumb_settings":null,"limit_modified_date":false,"open_ai":null,"ai":null,"created":"2022-05-06 15:53:31","updated":"2025-09-12 13:28:06"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/www.calliesundschewe.de\/en\/\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">\u00bb<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/www.calliesundschewe.de\/en\/blog\/category\/our-agency\/\" title=\"Our agency\">Our agency<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">\u00bb<\/span><span class=\"aioseo-breadcrumb\">\n\tBranding for University Hospital Heidelberg\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/www.calliesundschewe.de\/en\/"},{"label":"Our agency","link":"https:\/\/www.calliesundschewe.de\/en\/blog\/category\/our-agency\/"},{"label":"Branding for University Hospital Heidelberg","link":"https:\/\/www.calliesundschewe.de\/en\/blog\/branding-for-university-hospital-heidelberg\/"}],"acf":[],"_links":{"self":[{"href":"https:\/\/www.calliesundschewe.de\/en\/wp-json\/wp\/v2\/posts\/565","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.calliesundschewe.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.calliesundschewe.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.calliesundschewe.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.calliesundschewe.de\/en\/wp-json\/wp\/v2\/comments?post=565"}],"version-history":[{"count":0,"href":"https:\/\/www.calliesundschewe.de\/en\/wp-json\/wp\/v2\/posts\/565\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.calliesundschewe.de\/en\/wp-json\/wp\/v2\/media\/203"}],"wp:attachment":[{"href":"https:\/\/www.calliesundschewe.de\/en\/wp-json\/wp\/v2\/media?parent=565"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.calliesundschewe.de\/en\/wp-json\/wp\/v2\/categories?post=565"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.calliesundschewe.de\/en\/wp-json\/wp\/v2\/tags?post=565"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}